Entrepreneur, CEO & Founder, Former BBC Apprentice Candidate, TV Presenter, Actress and Theatre Producer
From stage to screen to boardroom, beauty entrepreneur and former actress and producer, Amy Anzel, has been presenting herself, her productions and now her award-winning beauty products with passion, excitement and enthusiasm for decades.
Amy recently appeared on the hit BBC business series, The Apprentice, where she battled it out to become Lord Sugar’s next business partner. Despite not making it to the final, Amy was the stand-out candidate of the 2022 series and has since become a media commentator for various TV stations and radio channels. She also regularly appears on QVC UK - and various shopping channels around the world, presenting Hollywood Browzer Beauty products.
Amy took her love of beauty and background in entertainment and put them together in the form of innovative, award-winning beauty tools and products, loved by makeup artists, celebrities and consumers alike.
As an actress, Amy spent hours in make-up trailers and backstage dressing rooms around the world and was constantly exposed to the tips and tricks of various makeup artists and Hollywood celebrities. The concept behind the award-winning Hollywood Browzer, a multi-functional beauty tool that painlessly removes hair and exfoliates at the same time, also known as dermaplaning, was one of the celebrity favourites that Amy discovered during that time. As using the Browzer creates a ‘clean canvas’ for a flawless makeup application, it is a favourite amongst makeup artists and a staple in many makeup artists’ kits, but now also a must-have for millions of consumers around the world.
She continues to develop and bring to market innovative problem-solving beauty tools and accessories that are easy to use, convenient and affordable.